Barbour ABI Blog

How manufacturers and suppliers can sell more products in 2026

by Megan Pounds

Manufacturers and Suppliers build pipeline and secure specification using Barbour ABI construction project intelligence. 

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Sourcing more specifications and securing more sales in 2026

How you can set your sales team up for success and win more
Ready to book your Financial New Year Strategy Consultation?
How Poly-Pac wins more work using Barbour ABI construction data

Sourcing more specifications and securing more sales in 2026

Overall, 2025 was an even year for constructors and main contractors. But hidden within the overall flat figure were highs of major projects driving booming areas of growth, and sadly, the lows of many businesses failing to survive bust eras.

The Autumn Budget appears to have delivered stability, but possibly also stasis for the industry throughout 2026.

So, for your product manufacturing business, we’re forecasting 2026 to be filled with the challenges that you’ve seen plenty of in recent years: inflated material prices, project delays, and an ever-shrinking pool of skilled workers to install products, as more and more of our industry reaches retirement.

It’s more important than ever that you are finding the most efficient and profitable routes to market for your products. You need to be securing specifications that remain unbroken by competitors and matching your new specification leads to the real people who can protect your spec from being broken.

We’ve put together a quick guide for how to gain quick wins for your sales team and secure long-term, repeatable work for 2026 and beyond.

We’ve put together this guide on how to gain quick wins for your work-winning team and secure long-term, repeatable work for 2026 and beyond.

If you’ve accessed this guide after requesting a Financial New Year Consultation, then sit back and have a read before we chat through how we’ll work together. If you haven’t yet booked your free consultation to plan for the Financial New Year, click the button below and we’ll be in touch.

How you can set your sales team up for success and win more

With Barbour ABI, building materials manufacturers can source, track, and secure specifications on one easy-to-use platform.

From tracking competitor wins, forecasting your pipeline, visualising project performance, exporting contact intelligence, and more, our Construction Project Leads gives you the edge you need.

Get your specification
leads matched to real people on real projects

If you’re using an online directory, you may see that somebody has specified your product, but you can’t see who, what company they’re with, or what project they’re working on.

What if you could uncover those leads and start securing specification right away?

With Barbour ABI’s specification matching service, you can.

No matter where your specification leads come from, we match them to the right projects and contacts faster than anyone else, with success rates of over 80%.

Win the construction projects that need your products

Our Product Specification tool lets you discover, track, and protect specifications in one place.

Search for any material, product, or brand to uncover projects that outline exactly what’s needed in planning documents.

Access and export key decision-makers’ contact details so specification managers can start building relationships and securing specification.

With AI-powered project and company search, gathering these projects is as easy as messaging a colleague.

Your leads, your team, your wins, all in front of your eyes

Coordinate with your sales, marketing, and specification manager teams under one platform.

Your team can work together by sharing, tagging, and adding notes to projects so you can always have the most up-to-date pipeline right in front of you.

How can Manufacturers prepare for the financial new year? 

At Barbour ABI, we’ve been helping building material manufacturers and suppliers make better business decisions for over 80 years with our leading construction project data. Your manufacturing business can book a free 20-minute consultation with Barbour ABI to discuss your financial new year strategy. 

What to expect in your first 20-minutes with us: 

  • Set 2026 financial new year targets and discover how Barbour ABI can help you smash these figures.
  • Seek out your key target sectors or businesses to win this year.
  • Identify your competitors: learn where other contractors dominate the market, and where they have left a gap that you can exploit.

You can bring your colleagues and your business development leadership team to the session. Together, we’ll build a strategy for success that works specifically for you.

All you need to do is think of any target sectors, regions or projects that you might have on your wish list for this year. We’ll do all the work of bringing these opportunities to your door as soon as you’re ready.

With hot leads delivered straight to your sales team, you can start your financial new year with a bang. Click the button below to request a free consultation.

How Poly-Pac has trebled their turnover with Barbour ABI

Poly-Pac, a polycarbonate systems supplier, partnered with Barbour ABI to expand in the UK by targeting key decision-makers.

Using the platform, they identified opportunities, engaged with architects and contractors, and delivered CPD presentations.

In two years, their turnover tripled, their specification network grew tenfold, and they presented CPDs to over 300 professionals.

Barbour ABI’s support and market insights have been crucial to their success, helping them streamline outreach and build industry relationships. Poly-Pac credits the partnership for aligning with their growth goals and professional standards.

About the author

Picture of Megan Pounds

Megan Pounds

Megan is an SEO Specialist with a knack for webpage and content production. She is a Marketing Manager within the Demand Generation Team and has a hand in campaign planning, managing, and execution. She has a background in product manufacturing and has been with Barbour ABI since 2023.

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Is your 2026 sales strategy sorted yet?

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  • Find out how Barbour ABI can help you source more target leads
  • Discover where your competitors are winning and losing
  • Build a strategy for success that works for your business

Set yourself up for success with Barbour ABI

Book your free 20-min consultation today:

  • Watch in real-time as our experts find live sales opportunities in your key markets
  • Seek out key target sectors or businesses to focus on this year
  • Understand where your competitors are winning and what you can do about it
  • Build a strategy for success that works for your business

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