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Digital Lead Nurturing

Maximise your Barbour ABI return on investment with a marketing automation platform designed specifically for the construction industry

Your strategy for growth

Managing and maintaining the Barbour ABI platform is an essential component for maximising its potential for your business. Through a strategic partnership, we create a best-fit targeting strategy for your business, so you can focus on your day-to-day activities while we generate the new business enquiries you need.

Expert email marketing for Barbour ABI subscribers

For many companies in the construction industry, the idea of in-house sales, marketing and business development teams is an unaffordable luxury, yet revenue growth remains critical to business continuity.

We can help businesses with limited resources reach architects, contractors, end-users, and other construction supply chain stakeholders, through a series of highly personalised email sequences.

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Identify Engaged Leads

Bespoke campaigns created and sent on your behalf, with engaged sales leads passed back to you for progressing.

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Raise Brand Awareness

Get your services and products in front of more prospects so you can win more construction contracts.

Generate New Enquiries

Achieve growth by finding new opportunities, or identify more pipeline projects within your existing customers.

Learn how to power your Barbour ABI subscription even further

Barbour ABI
First

Subscribe to the UK’s number one construction projects intelligence platform, providing the accurate data you need.

Campaigns & Automation

Our experts get to know your business, challenges, and objectives so we can create highly personalised targeting campaigns.

Qualified
Sales Leads

We track lead engagement through awareness, consideration and decision stages, so you receive only fully engaged sales leads.

Insight and
Outcomes

Deliver optimised sales and marketing to your prospects, gaining clear insights of how they engage with your content.

Quote

Really happy with the results and the service we have gained working with the team.”

National Platforms
Quote

A tailored experience for our business needs. We quickly accrued a number of sales leads that we would likely have otherwise missed.”

The Solid Wood Flooring Company

Free strategic construction industry reports

Barbour ABI provides several free to air reports which can be sent directly to your inbox every month. 

Super Sector
Regional Review

See the hottest sectors in your region, and the hottest regions in your sector.

Top 50
League Tables

The top 50 clients, architects, and contractors for the month.

Snap
Analysis

The leading indicator of activity in the UK construction industry.

Construction Industry Marketing Playbook

Your essential guide for marketing to the construction industry.

Get in touch to learn more

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Helping Contractors

Win More Business

Get in touch with us and see how we can help you win more work.

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10 FREE

PROJECT LEADS TODAY

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Place of registration: Barbour ABI Limited Company number: 13427982, Registered office: 5th Floor, 133 Houndsditch, London, EC3A 7BX